AI Insights · Timothy · July 2022
Top 5 Fashion Games in Ecuador Q2 2022: Unified Platform Performance
A look into the performance of the top 5 fashion games in Ecuador for Q2 2022, based on Sensor Tower data. Highlights include trends in weekly downloads and active users for each app.
In the second quarter of 2022, the top 5 fashion games in Ecuador on the unified platform exhibited notable trends in weekly downloads and active users. Here’s a detailed look at each app’s performance based on data from Sensor Tower.
Hair Challenge saw a fluctuating trend in weekly downloads, starting at 13.2K at the end of March and experiencing a dip to around 8.1K by early June. The app's weekly active users mirrored this trend, with a decline from approximately 99.5K to 79K over the quarter.
Makeup Stylist: Makeup Game demonstrated a consistent upward trajectory in both downloads and active users. Weekly downloads surged from a modest 34 in early April to an impressive 24.9K by late June. Similarly, active users increased from 34 to around 86.5K in the same period.
Makeup Salon:DIY Makeup Artist showed a steady growth in weekly downloads, starting at 183 in late March and reaching 14.6K by the end of June. The active user base expanded accordingly, growing from 142 to approximately 21K throughout the quarter.
Lash Salon experienced a significant spike in weekly downloads, peaking at 21.4K in late May before dropping to 6.9K by the end of June. The app's active users followed a similar pattern, rising sharply to 86.8K by mid-June and slightly decreasing to 84.4K by the end of the quarter.
Fashion Battle - Dress up game had a relatively stable performance with weekly downloads fluctuating between 4.4K and 10.3K. Active users saw a significant increase from 14K in late March to 24.1K by mid-June, maintaining a strong presence with 22.9K by the end of June.
For more in-depth insights and data, visit Sensor Tower.
